Author Archives: SafeLaunch

Children Painted their Dreams on the SafeLaunch plane at the California Capital Airshow

SafeLaunch wrapped up its first major airshow with great media coverage and says thank you to the California Capital Airshow, sponsors and volunteers for their support!

September 5-7, 2014

The Capital Airshow wrapped up Sunday evening. Throughout the day, crowds lined the runway to watch the final planes taking off and landing.  Besides watching and touring the planes and jets, children had a chance to actually paint one of the planes.

“I had a lot of fun doing it.” Said Jeremy Demure.  The activity was organized by “SafeLaunch.”  The co-founder says the idea is for young people to paint their dreams.  We’re going fly the plane away with their dreams on it and launch their dreams safely, hopefully as they will be launched also,” said SafeLaunch co-founder Janet Rowse.  Rowse says the hope is that children will learn the importance of living a healthy lifestyle early on.

After the painted plane flies, the organization will wash it white again bring it to air shows in different cities across the country.

The message SafeLaunch flew to deliver is that the human brain is up to 600% more susceptible to becoming dependent on alcohol, tobacco, and drugs at age 14. As children grow up the risk goes down. This explains why 90% of people suffering with the disease of addiction contracted it as children, and why it’s so important to protect young people from exposure.

Growing Brain Spect Image

SafeLaunch Invites Sacramento Youth to Paint an Airplane at the California Capital Airshow

CCA Airshow

A public art event for artistic teens and aviation enthusiasts

SafeLaunch is bringing a “Flight Above Addiction” to the California Capital Airshow and everyone is invited! Beginning Saturday, September 6th at 0900 hours, local teens will paint a real airplane with real paint.

This will be the eighth SafeLaunch “Flight Above Addiction” event in California, where preteens and teens are invited to paint their dreams for a healthy future, free from the disease of addiction, onto retired Navy Commander Ron Cuff’s Cessna Skylane, N521DJ. The Cessna is a focal point for the primary addiction prevention organization SafeLaunch, co-founded by Ron Cuff and Janet Rowse.

SafeLaunch utilizes the creativity of youth to raise awareness about the threat of addiction to young brains. “A 14 year olds brain, if exposed to any addictive substance, is up to six times more susceptible to this incurable disease than is an adult’s, according to recent research from the National Center on Addiction and Substance Abuse at Columbia University,” Cuff says.

“We invite youth to focus on the beauty of life and the many ways that they can achieve a “natural” high. SafeLaunch encourages everyone to learn the facts about addiction, and to do everything possible to stop addiction where it starts 90% of the time… with adolescent exposure to alcohol, tobacco, and other drugs,” stated Co-Founder Janet Rowse. Youth from West Sacramento Early College Prep Charter School led by art teacher Carrie Markel will paint their design on one side of the plane from 9:00am to Noon on Saturday and the public (18 and under) is invited to paint the other side of the Cessna from 10:00am to 3:00pm on both Saturday and Sunday.

The public and press are invited to see the artists at work between 10:00am and 3:00pm on Saturday and Sunday. For information about SafeLaunch or to sponsor an air show event, email For CCA tickets go to



SafeLaunch: It’s Time to Face Addiction


The untimely overdose deaths of celebrities like Michael Jackson, Amy Winehouse, Whitney Houston, Phillip Seymour Hoffman, Sage Stallone, and many others make headlines.

The sad fact is that for every Michael, Amy, Whitney, Phillip and Sage there are thousands of others whose deaths don’t make the front page. Every day thousands of young people are struck down in their prime while under the influence of addictive substances. Because the results of toxicology tests are slow in coming if reported at all, the cause of many “accidental” deaths is ever known. In the case of minors, the cause of death is almost never revealed. If we are unwilling to acknowledge or speak about the real cause of death, others will surely suffer the same fate.

Wired for addiction

Addiction is most frequently contracted at a young age, before the human brain is fully developed. Metaphorically, it’s been said that teens are “all gas and no brakes”. The prefrontal cortex, the area of the brain responsible for good judgement, affect regulation, deductive reasoning, and discernment is usually not fully developed until age 26. Furthermore, the brain develops front to back, from the reptilian part of the brain toward the frontal lobe, where the executive functions occur. Executive functions include critical thinking, analysis, and postponing gratification, in other words, skills that help us make life-protecting decisions. Just as young brains are wired to learn, they are also wired for addiction. According to Bertha Madras PhD, Professor of Psycho-biology and Chair of the Division of Neuro-chemistry at Harvard Medical School, “Exposed 14 year olds are six times as likely to acquire addiction”.  According to the American Academy of Pediatrics, “One out of every four exposed children under the age of 17 will develop a dependency”.

Addiction is a disease that doesn’t discriminate

As with many other diseases, some people are less susceptible, but there is currently no scientific way to predict who has  immunity from addiction. Adding to the challenge, addiction is a disease which carries an unfair stigma. This stigma reflects on family and friends, and often leads to avoidance of honest discussion and disclosure. This avoidance helps no one; in fact, it hurts us all. People suffering from addiction aren’t of lower moral character or intelligence; no one chooses addiction. Children of all socioeconomic and ethnic backgrounds are susceptible.

Twenty-three million addicts and rising… what are we doing wrong?

Many believe that teaching “harm reduction” is prevention. Nothing could be further from the truth. This misguided approach might make sense if the disease wasn’t ready to randomly strike six out of  ten exposed students. But, it is. Today’s collective wisdom purports that telling students to “make good choices” is enough to protect them from addiction. It is not. Furthermore, another mistaken notion is that supervised alcohol consumption or use of “soft drugs” by minors is acceptable. Too many parents condone a certain amount of teen alcohol and drug experimentation in their homes. While doing so protects intoxicated teens from causing auto accidents, it doesn’t protect their brains from the disease of addiction.

More treatment is needed, but treatment is not the solution

It’s time for addiction to come out of the shadows. Addiction is preventable, but only if we have the will to confront it directly. Who among us doesn’t know someone with the disease of addiction? Silently ignoring them or their pain doesn’t help. Until we confront addiction where it usually begins, with students aged 10 to 15, we will continue to see lifelong suffering, and premature deaths.

There is hope for people who seek recovery, but treatment comes with a very steep price tag. Unfortunately, the majority of people who need treatment either don’t seek it or can’t afford it. Estimates of untreated addiction are as high as 82%, and the best estimate for recovery without relapse, even after multiple attempts, is only 10%.

It’s time to shift strategy

Continuing to focus 98% of our national drug control resources on law enforcement, intervention, and treatment isn’t the answer. After a 40-year “War on Drugs”, more than 3,000 Americans are still dying from unintentional overdose every month. It’s time to invest in and commit to preventing addiction.  Trying to eliminate the supply of addictive intoxicants is a fool’s errand. As long as human beings seek altered states of consciousness, there will be a supply of intoxicants to achieve that end.

Let’s stop teen exposure to addictive substances

Addiction is 100% preventable. If preventing children from contracting a debilitating disease that often leads to premature death isn’t our top priority, why isn’t it?

To find out how you can help prevent addiction where it almost always begins…
with teens, contact us.